Web developmentE-commerceShowcase website

Barbarian Games

Competition event website

The custom event website of a strongman competition: registration and payment funnel, press accreditations, partner area and a community prediction game.

Barbarian Games: project overview
01

Background

Barbarian Games association, a strongman competition founded by Aurélien Le Jeune (France's Strongest Man 2019 to 2023). For its 2nd edition (September 12, 2026, Place de la Mairie in Évreux), it needed far more than a showcase: a site able to handle registrations and payments, accredit the press, win over partners and bring the community to life, under a strong, consistent and premium identity.

Barbarian Games: project context
Barbarian Games: the project in context
02

Goals

Deliver an event website built for conversion: registration funnel with payment, press accreditations, partner / sponsorship area and community activities, in a signature “dark arena” design.

  • A registration funnel with payment
  • Press and media accreditations
  • A partner and sponsorship area
  • Community activities
03

What we did

An event website built for conversion, from the “dark arena” theme to the registration journeys.

  • 100% custom WordPress theme, “dark arena” design and scroll animations
  • Multi-step registration funnel with online payment (HelloAsso / WooCommerce)
  • Press and media accreditations with dynamic form and quota management
  • Partner and sponsorship area with dedicated form
  • Free prediction game “Place your bets” with a ranking of predictors
  • Supporting pages: list of registrants, events, rules, categories
  • Performance, cache and carefully tuned email deliverability
  • Visual production: large-format photocall and social media visuals
See the full details

Fully custom WordPress theme (“dark arena” design, bold typography, scroll animations). Multi-step registration funnel (identity, category, t-shirt size, summary, confirmation) with integrated online payment (HelloAsso / WooCommerce). Press & media accreditation page with a dynamic application form (videographer, photographers, press) and quota management. Partner / sponsorship page with a dedicated form and a presentation of the visibility offered to brands. Free prediction game (“Place your bets”): playful step-by-step journey, athlete selection through photo cards, live community statistics and a ranking of predictors. Supporting pages (list of registrants, detailed events, rules, categories, thank-you page, legal pages). Performance and cache optimization, carefully tuned email deliverability. In addition: visual production for the event (large-format step & repeat photocall featuring the partners, social media visuals).

Barbarian Games: the project on mobile
04

Results

A premium, 100% custom event website built for conversion (registrations, accreditations, partnerships), energized by a community prediction game, and backed by a complete visual production. No template: everything is designed for the brand.

2e
edition, September 12, 2026 in Évreux
4
journeys: registrations, press, partners, predictions
100 %
custom-built, no template
1
prediction game with a community ranking
05

Why it really works

Because a high-level event needs far more than a showcase. We delivered a site that handles all the logistics (registrations, payments, press, partners) and brings the community to life, under a strong, consistent identity.

  • A high-level event needs more than a showcase
  • All the logistics handled: registrations, payments, press, partners
  • A community energized by a prediction game
  • A strong, consistent identity
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